Jarrow is back with a brand new song, video, album and residency – all of it! Dan Oke’s bonkers new track ‘Emoji’ is the first off his brand-new album Expensive Hugs due Friday 16 March. Watch the clip below!
Earnest acoustic rock ballads are not meant to feature vocoder drenched vocals. And they’re not meant to wobble increasingly out of shape as the song reaches its climax. Like Blind Melon attempting to reproduce 808’s and Heartbreaks, ‘Emoji’ breaks all the rules and it’s f*cking fantastic because of it.
As Dan (Jarrow) explains, “Entering the digital age, we find ourselves using emojis and symbols as a shield or a placeholder for representing our feelings. So for the video, we focused on somebody using an emoji head as a mask in their everyday life (inspired by the movie Frank); giving character to their immediate surroundings whilst simultaneously hiding their actual emotions”
The resulting video (directed by Haiden Nettle) is a colourful and woozy journey that follows the trials and tribulations of a living and breathing emoji.
Drawing inspiration equally from 21st century meme culture and classic 90’s indie-rock, Expensive Hugs will be Jarrow’s second album. Available for a limited time on translucent purple splatter vinyl, you can pre-order it on all formats here.
Jarrow also announces a Wednesday night residency at the Evelyn Hotel in February. He has self curated an incredible all-star line up including visual artists each week. Details on the poster below!
Stream / purchase ‘Emoji': https://jarrow.lnk.to/emoji